
Learn how to tell the story that makes your ask matter and turn critical conversations into opportunities for growth with Kelly Lynn Adams!
October 13th, 2026 | 11:00 AM PT
Whether you're seeking investment, pitching a strategic partnership, closing a major customer, or rallying others around your vision, facts and figures alone rarely inspire someone to say yes. The ability to connect your ask to a clear, compelling story can help others understand not only what you want—but why it matters and why they should believe in you.
The Nasdaq Center is excited to be joined by Kelly Lynn Adams— Mentor, Certified Executive Coach, Business Strategy Consultant, and Thought Leader— for a strategic session designed to help entrepreneurs use storytelling more effectively in the high-stakes conversations that can shape the future of their businesses. We’ll explore how to translate your vision, value proposition, traction, and opportunity into a narrative that builds credibility, creates connection, and gives your audience a reason to act.
From fundraising and enterprise sales to strategic partnerships and other critical opportunities, this session will examine how your story should shift depending on who is across the table and what you're asking them to do. You'll walk away knowing how to balance emotion with evidence, tailor your narrative to what matters most to your audience, and communicate your ask with greater clarity and conviction.
Key Takeaways:
- Learn how to connect your business, vision, and opportunity into a compelling narrative that gives context and meaning to what you're asking for.
- Understand how to adapt your narrative for investors, customers, strategic partners, and other critical stakeholders.
- Discover how to combine human connection with traction, data, and evidence to strengthen credibility and inspire confidence.
- Learn how to move naturally from storytelling to a specific call to action without losing your audience or your authenticity.
- Walk away with practical strategies to communicate your value with greater clarity, confidence, and impact when the opportunity matters most.
Meet our special guest

Kelly Lynn Adams
Kelly Lynn Adams is an award-winning business & branding consultant, coach and advisor to entrepreneurs, executives, high-level leaders, HNW and UHNW individuals since 2009. Blending over 18+ years of corporate experience with some of the world's most iconic luxury and retail brands including Kering, Gucci, DKNY Jeans, Kenneth Cole and Liz Claiborne, Kelly Lynn brings a rare combination of boardroom authority and deep transformational expertise to every client she serves.
As a certified trauma-informed business & life coach, she works with high-achieving leaders through private 1:1 advisory & coaching work, her signature mastermind and global speaking engagements for brands and organizations.
She is the creator & host of the Perfectly Imperfect Podcast listened to globally since 2018 with 400+ episodes and a sought-after international speaker. Some of her methodologies & frameworks, depending on the work and client introduces neuroscience, NLP, IFS, emotional intelligence and cognitive behavioral techniques to support leaders to shift their identity, command their authority and scale their income, impact and influence.
Kelly Lynn has been featured in ForbesWomen, Huffington Post, Thrive Global, Entrepreneur Magazine and on affiliates of CBS, Fox and ABC. Her mission is simple: help powerful people become undeniable & unforgettable (from the inside out).
The Nasdaq Entrepreneurial Center is a 501c(3) public charity whose mission it is to make entrepreneurship accessible to all. We deliver free resources, expert guidance, and top-tier mentorship to over 100,000 entrepreneurs worldwide. Your support helps us continue delivering these transformative programs—expanding access to entrepreneurship and driving economic progress for all. Join us and make a gift today to help more entrepreneurs thrive!
All Nasdaq Entrepreneurial Center programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least 48 hours in advance of this event; please send an email to nasdaqcenterlive@nasdaqcenter.org with the subject header ACCOMMODATION REQUEST. For assistance with registration or other technical difficulties, please contact hello@nasdaqcenter.org.
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